Fans to Vote for the ‘Drumbeat’ Bottle Design!

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Tommy Craig

Tommy Craig

Here we go. Tommy has announced that he wants you, the fans to decide which bottle he chooses for his signature fragrance “Drumbeat.”

Option #1:

# 1

# 1

This design comes from the famous Icelandic sculptor Olafur Eliasson, who used a full body cast made of  Belgian molding wax in which he immersed Tommy into  a vat of warm wax making the mold.

Olafur Eliasson

Olafur Eliasson

“I wanted to capture Tommy’s strength as a man and as an artist,” said Eliasson “I am pleased with the outcome and only hope he chooses my vision for “Drumbeat.”

“It was great working with Olafur,” said Tommy. “We sent ideas back and forth and I was able to meet him in a studio in Orlando and really liked what he was doing. If this one is selected, I will be happy with that.”

 

Option #2:

# 2

# 2

Option # 2 is a simple design that conveys the simplicity of a simple beat. Designed by London’s Matt Knox, this bottle is something in which rock fans across the globe can identify. The seamless lines of the cylinder shape take from the symmetry of a bass drum. The backbone of Tommy’s drum kit.

To those who have seen Tommy Craig play live, you realize right away that the soul of his artistry is the bass unit,” said Knox. “So I wanted to incorporate that into the design. I think it is rather stunning in its simplicity to be honest.”

“I like it,” added Tommy.

 

Option #3:

# 3

# 3

In what Thai artist  Kae Chonglada calls the ‘Black Knight” may be the one most innovative designs for a fragrance yet.  Known for her ‘Modern Asian Watercolors”, Chonglada wanted to do something bold and yet sexy.

 Kae Chonglada

Kae Chonglada”

I enjoy symbolism and listening to Tommy’s work I knew what I heard. Walter (Bruning) was very instrumental in getting me this opportunity and I was thankful for the chance to work on something outside of my comfort zone. ”

“What Kae did with this is simply spectacular. I am glad the fans are choosing.” said Tommy. ” Going to be some hard decisions made for sure.”

Added Walter, “I think Kae’s work speaks for itself. Very talented and I hoped she gets the nod.”

To cast your vote please send your vote to: skum@skumrocks.com

Tommy Craig in Discussions to Launch Fragrance

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Tommy Craig with Jenny McCarthy

Tommy Craig with Jenny McCarthy

Skum drummer Tommy Craig is close to fulfilling his lifelong dream with his announcement earlier this week that he is in discussions to launch his signature brand of cologne “Drumbeat”.

“My idea for “Drumbeat” is to create a masculine fragrance that captures  the spirit of rock and roll with a fusion  of citrus and a touch of Nordic musk.” said Tommy. “I think the fans will love it and it will allow me the opportunity to branch my brand outside of the band a bit.”

Paris Hilton

Paris Hilton

During his trip to  Hollywood for the Hollywood screening of the film “Skum Rocks!”, Tommy met with several people who were interested in bringing his ideas to reality. It is rumored that Paris Hilton is one of the silent backers of the venture, but this has not been confirmed.

“I’m an not at liberty to say who is involved in this,” said Tommy. “But rest assured it is some pretty big names. especially with the potential TV show.  It is how we roll.”

Ximon Lee

Ximon Lee

“I heard that Tommy was looking into creating his own fragrance,” said rhythm bassist Todd, ” So I introduced him to  Ximon (Lee) backstage at the Miami Premiere and they kind of hit it off. Ximon has a lot of contacts in the world of fragrance.”

(Editor’s note: Ximon Lee designed Todd’s red carpet outfit.)

“Ximon was awesome and knew a lot of people who were interested in seeing where this could go and he made a few calls, ” added Tommy. “It seemed that I was on the phone with almost everyone in the industry. Pretty stoked, nothing is confirmed, but the ball is rolling as they say. I’m reviewing bottle designs this week.”

The fragrance release party will be held at Longdogger’s in Melbourne, Florida later this summer or early fall.

“Looking forward to the release party. Will make sure that they serve the tempura shrimp with a lime-mango salsa that is to die for,” said Tommy.  “Will be a great night and hope to see all the fans out for that one.”

“We are proud that Tommy is finally doing this,” said lead bassist Pat Burke. “He has been talking about doing  this for years.”